Ireland has launched its refreshed National Artificial Intelligence Strategy, “AI – Here for Good Refresh 2024“, marking an important update to the country’s 2021 roadmap. The new strategy responds to major advances in AI and to upcoming regulatory shifts, including the EU AI Act. Led by the Department of Enterprise, Trade and Employment, the refresh reinforces Ireland’s goal of developing trustworthy, people-focused AI while strengthening its position as a global leader in innovation.
Building on Progress Since 2021
Ireland has expanded its research ecosystem, nurtured strong tech talent, and supported a fast-growing AI enterprise base since the original strategy was published. Because the pace of AI adoption continues to accelerate, the new plan aims to balance innovation with clear rules and public trust. It also places more emphasis on transparency, ethics, and responsible deployment.
Seven Key Strands of the Refresh
The updated strategy outlines seven key strands:
- AI and Society: Ireland is working to build public trust by increasing transparency and improving AI literacy. The AI Advisory Council, chaired by Dr. Patricia Scanlon, will guide national policy and support open communication about AI’s role in society.
- Governance for Trustworthy AI: Ireland plans to align closely with the EU AI Act. The National Standards Authority of Ireland will develop standards to support responsible development and ensure both compliance and innovation across sectors.
- Driving AI in Irish Enterprise: The strategy introduces new tools to help businesses adopt AI. These include an AI regulatory sandbox, SME-focused awareness campaigns, and expanded support through CeADAR, Ireland’s national AI hub. Enterprise Ireland and IDA Ireland will increase resources for companies integrating AI.
- AI Serving the Public: Ireland aims to use AI to improve public services while maintaining ethical safeguards. Pilot projects will test AI uses in policy research and service delivery, and new guidelines will support responsible implementation.
- Research and Innovation: A new National AI Research Nexus aims to unify Ireland’s research efforts, enhancing collaboration between academia and industry. Investments in disruptive technologies and international partnerships will drive cutting-edge AI research.
- AI Education and Skills: Addressing workforce readiness, the strategy expands upskilling programs, apprenticeships, and AI-focused education initiatives. The goal is to develop high-caliber AI talent while promoting diversity and inclusion.
- Infrastructure for AI: Recognizing the need for robust infrastructure, the strategy outlines plans to enhance high-performance computing access, cybersecurity measures, and renewable energy integration for data centers.
Alignment with the EU AI Act
A major focus of the refresh is Ireland’s work to implement the EU AI Act. The government is participating in EU AI Board discussions and related working groups to ensure a smooth rollout of new rules. Because SMEs may face challenges meeting regulatory requirements, the refresh expands support through the Grow Digital Portal and new training programs.
Supporting SMEs and Startups
The strategy places strong emphasis on helping smaller businesses gain access to AI tools and resources. By reducing barriers to adoption, Ireland aims to support a more inclusive digital economy and encourage competitive growth across all regions.
Need Help?
If you’re wondering how Ireland’s AI strategy, or any other AI strategies and laws worldwide could impact you and your business, don’t hesitate to reach out to BABL AI. Their Audit Experts can address your concerns and questions while offering valuable insights.


